Northstar Technologies
At certain points in history, a tectonic shift has altered how we learn, grow and modernize as a society. As our daily transactions are increasingly conducted digitally, there will inherently come a demand for alternative global solutions to how we trade currency. Northstar Venture Technologies is driving this momentum with a business platform shaped for success. They will lead the creation of technology required to support a growing civilization powered by intelligence and imagination. Unlike other tech incubators, their model generates capital on a regular basis, allowing them to operate freely and efficiently, focusing purely on the future of enterprise-grade products. Role:
Creative Director & Graphic Designer
Responsibilities:
Brand Strategy, Brand Positioning, Naming, Logo Design, Copywriting, Marketing Materials, Website, Photography, Packaging. Advertising (Print & Digital), Email Marketing, Information Design, Merchandise.
Part of my strategy establishing the Northstar brand was to inject an essence of future-forward thinking. A brand that was shaping a world we did not yet live in. With this in mind, I created a Brand DNA influenced by space travel, modern design and minimalist form.